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May 09, 2025 2 min read

Mother’s Day is just around the corner, and this year at Edwards & Co, we’re celebrating the women who do it all with something truly special.

We believe every mum deserves to feel pampered, appreciated, and – of course – fabulous. That’s why we’ve launched our Mother’s Day Giveaway, giving you the chance to win a luxurious experience for the most important woman in your life.

🌸 What’s Up for Grabs?

As part of our exclusive Mother’s Day campaign, we’re giving one lucky winner the ultimate Edwards & Co experience – a signature cut, colour and blow-dry at one of our iconic salons, along with a curated gift pack of premium haircare goodies.

Whether you’re nominating your mum, a mum-friend who’s always there for you, or even entering for yourself (you deserve it!), it’s our way of saying thank you to the amazing women who inspire us daily.

✨ How to Enter

It’s super simple to be in the running:

  1. Follow us on Instagram @edwardsandco

  2. Tag a mum who deserves a treat in the comments of our competition post.

  3. Share the love by reposting to your Stories for an extra entry.

Entries close [Insert Closing Date] and the winner will be announced on [Insert Announcement Date].

T&Cs apply. Open to Australian residents only. Must be 18+ to enter.

💇♀️ Why This Campaign Matters

At Edwards & Co, our salons are filled with strong, nurturing, inspiring women every day – many of them mums. We’ve seen firsthand the impact a little self-care can have. This campaign is a celebration of that: a small moment of indulgence, beauty, and recognition.

Because let’s face it – mums often put themselves last. This Mother’s Day, we’re flipping the script.

💝 Not Just for Mums

No matter your relationship with the word ‘mum’ – biological, chosen, or spiritual – this giveaway is about showing gratitude. The kind that comes with a fresh blowout, a splash of balayage, and a well-deserved pamper session.


Ready to make someone’s day? Head to our Instagram now to enter.

Happy Mother’s Day from all of us at Edwards & Co 💐