May 09, 2025 2 min read

Mother’s Day is just around the corner, and this year at Edwards & Co, we’re celebrating the women who do it all with something truly special.

We believe every mum deserves to feel pampered, appreciated, and – of course – fabulous. That’s why we’ve launched our Mother’s Day Giveaway, giving you the chance to win a luxurious experience for the most important woman in your life.

🌸 What’s Up for Grabs?

As part of our exclusive Mother’s Day campaign, we’re giving one lucky winner the ultimate Edwards & Co experience – a signature cut, colour and blow-dry at one of our iconic salons, along with a curated gift pack of premium haircare goodies.

Whether you’re nominating your mum, a mum-friend who’s always there for you, or even entering for yourself (you deserve it!), it’s our way of saying thank you to the amazing women who inspire us daily.

How to Enter

It’s super simple to be in the running:

  1. Follow us on Instagram @edwardsandco

  2. Tag a mum who deserves a treat in the comments of our competition post.

  3. Share the love by reposting to your Stories for an extra entry.

Entries close [Insert Closing Date] and the winner will be announced on [Insert Announcement Date].

T&Cs apply. Open to Australian residents only. Must be 18+ to enter.

💇♀️ Why This Campaign Matters

At Edwards & Co, our salons are filled with strong, nurturing, inspiring women every day – many of them mums. We’ve seen firsthand the impact a little self-care can have. This campaign is a celebration of that: a small moment of indulgence, beauty, and recognition.

Because let’s face it – mums often put themselves last. This Mother’s Day, we’re flipping the script.

💝 Not Just for Mums

No matter your relationship with the word ‘mum’ – biological, chosen, or spiritual – this giveaway is about showing gratitude. The kind that comes with a fresh blowout, a splash of balayage, and a well-deserved pamper session.


Ready to make someone’s day? Head to our Instagram now to enter.

Happy Mother’s Day from all of us at Edwards & Co 💐